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Case Studies - Retail - Alhamrani

Business
The Alhamrani Group of Companies is one of the largest conglomerates in the Kingdom of Saudi Arabia. Over the past fifty years the Alhamrani Group has diversified into the following sectors:

• Automotive
• Lubricants and Greases
• Integrated Technology Solutions
• Glass Fibre and Polyester Resins
• Building Materials and Systems
• Drums and Industrial Packaging
• Real Estate and Development
• Finance and Investment Services
• Heavy Equipment and Machinery

The Group’s subsidiary companies are market leaders in these sectors of the Saudi economy and are also well established in several Gulf markets.


Challenge
An important objective of the Group is the continued development and expansion of these companies by; further upgrading and extending product ranges and services, strengthening the manufacturing base and increasing marketing activities across the region.

The Management at Alhamrani realise that they must replace some of their legacy systems and integrate others with web technologies to achieve these business objectives.


Intelligence
The Alhamrani Group has a number of potential projects for it’s subsidiary companies. However the starting point was the Group itself. A detailed requirements gathering exercise resulted in the identification of a 3 phased solution. However these 3 phases are the essential components that will lay the ground for potential projects across the Alhamrani subsidiary companies.

Solution

Phase 1:
This phase was intended to deliver a relatively quick solution to the Alhamrani group, and have a web presence that reflects the corporate image and ethos. As such in the initial phase, more emphasis was placed on the graphical aspect of the site, the navigation and the static content.


Phase 2:
In this phase the content management system and back-end database will be developed. This system will allow a variety of users e.g. administrators for different companies, to update and maintain the web content relevant to them, through a password protected administration section. This administration section will only be visible to the employees of Alhamrani who have been granted “administrator”
responsibilities.

Phase3:
This phase is to cover B2B and B2C functionality. An analysis exercise will be conducted, to define the exact requirements. Once this is done, the additional functionality to be developed will be clear. The focus of this phase will be the integration of selected back end processes for the following systems

1. Baan
2. Help-Desk Trouble Ticket Systems
3. Kerridge Point of Sale



 
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